From the first idea to moods, sketches, renderings, 3D models, 3D printing, animations, and finally a polished showreel, this workshop guides you through the entire creative pipeline using a hands-on case study. We share the complete workflow we’ve developed to create a project from scratch to finish, making every step transparent and applicable to your own work.
We combine a range of AI tools, including Krea (Nodes & Realtime Editor), Formas (rendering styles, Freeform Studio, and 3D modeling), Midjourney, Morphic, and Lumalabs for animation, alongside Rhino for 3D conversion and optimization, and Autodesk tools for simulation and performance testing. Together, these form a cross-media workflow that bridges concept, design, and production.
For us, it’s not about mastering a single AI. It’s about understanding how tools connect, how workflows evolve, and how human vision and authorship remain at the center of the process, guiding the machine rather than being led by it.
Program:
- Introduction to the workshop concept and the “Reverse Thinking” approach
- Analysis of a single AI-generated image as the starting point
- Reverse-engineering the image back to moods, sketches, and ideas
- Creating visual content using connected AI tools (image, video, and animation)
- Expansion into parametric design, simulations, and technical refinement
- Creation of animations and motion sequences with different camera movements
- Compilation of results into a final presentation, showreel, or project output