Hassan Ragab is an architect, interdisciplinary designer, and conceptual artist with 15 years of experience spanning various domains, including architecture, exhibition design, museography, furniture design, computational design, construction, and generative art. Central to his practice, Hassan is passionate about blending identity, beauty, and technology. He believes that all art forms are interconnected, and design narratives should move beyond the modernist ideology of “Form Follows Function,” a concept that has dominated the design world over the past decade. In January 2023, Hassan Ragab established HSNRGB Studio, an interdisciplinary design and art studio. Since its inception, he has engaged in and collaborated on various projects across the design and art spectrum in numerous countries worldwide. His work encompasses architecture, design, art exhibitions, storytelling, branding, heritage, and advocating and educating about generative art and human heritage. Hassan strongly emphasizes integrating technology with humanity and culture, striving to elevate awareness of their convergence. Hassan lives in Southern California. His experiences vary between exhibition design, product design, furniture design, and textile design. Hassan’s work is better associated with computation, experimentation, and digital fabrication. Currently, he is providing computational design solutions in the AEC industry for a mega architectural project in downtown LA.