Courses Architectural Design Creative Direction with AI

Creative Direction with AI

Name: Creative Direction with AI
Price: 105.00 EUR
Rating: 5 (3 reviews)

In this workshop we will focus on mastering technical tools, navigating Midjourney workflows, and honing curation techniques.

Overview
Content
Instructors
Reviews

Date:

Apr 27, 28, 2024

Duration:

8 Hours

Difficulty:

Beginner

Language:

English

Certificate:

Yes

Registration:

€105.00

Tutor:

Ida Rasouli

Members:

89.25 EUR (28.60%) discount

Recordings:

Available Indefinitely

Gift Course

Introduction of the workshop:

Creative Direction with AIArtificial intelligence (AI) has emerged as a formidable force in the ever-evolving realm of architecture and design. Yet, it’s a double-edged sword, offering efficiency while stoking concerns about its impact on creative expression. Nevertheless, there’s reason for optimism: AI has the potential to amplify designers’ innate creativity by handling labor-like tasks, freeing them to focus on what truly matters. This workshop is intended for designers who are forward-thinking and eager to refine their skills and establish a unique identity in the industry.

Today, being an architect requires more than just problem-solving – it necessitates taking on the role of an artist and visionary. This involves having a deep understanding of one’s distinct perspective and using AI tools to add personal flair to projects, making a meaningful impact on the world. AI tools act as a virtual playground, allowing designers to experiment with and develop their own language. This workshop serves as a gateway to this field, where participants can explore the transformative potential of AI in shaping their design approaches.The

What You’ll Learn?

AI Tool Mastery: Navigate and utilize Midjourney for architectural and design projects.

Creative Direction: Develop a unique design language that reflects your artistic vision.

Advanced Prompt Techniques: Craft compelling prompts for various design disciplines, including architecture and fashion.

Narrative Power: Harness storytelling to enhance concept design and create meaningful projects.

Practical Application: Engage in hands-on assignments to apply learned skills directly to your work.

Methodology:

This workshop is designed to cater to individuals with varying levels of experience in design, including those who are new to using AI tools. The initial session will focus on mastering technical tools, navigating Midjourney workflows, and honing curation techniques. Subsequently, the focus will shift towards fostering creative direction, harnessing the narrative power in concept design, and mastering advanced prompt development techniques applicable to architecture, interiors, landscape, object, and fashion design.

By the end of the workshop, participants will have acquired the skills to effectively develop and articulate their unique design language and approach using AI tools. Throughout the sessions, assignments will be provided to facilitate the application of learned techniques into participants’ projects, ensuring practical and tangible skill development.

What You’ll Use?

Midjourney

ChatGPT

Content

Lecture by Aida (56:00)

Introduction to AI (01:04:15)

Getting into AI (50:01)

In this section Aida introduces how to start using AI in architecture

AI tools act as a virtual playground, allowing designers to experiment with and develop their own language. This workshop serves as a gateway to this field, where participants can explore the transformative potential of AI in shaping their design approaches.

Mastering MidJourney Design Tools (01:12:15)

MidJourney Techniques and Creative Exploration

This session focuses on mastering MidJourney techniques such as prompt crafting, image blending, and creative exploration across design disciplines.

Review (01:23:13)

Midjourney (01:29:56)

Luma AI (01:10:18)

Important Notes:

Total sessions: 2 Sessions

PAACADEMY will provide a certificate of attendance.

Instructors:

Ida Rasouli

Biography

Ida Rasouli is an Iranian architect, multi-disciplinary designer and concept artist. She is the founder and creative director of Celeste Design Studio which focuses on the concept development process in the fields of architecture, interiors, objects and fashion. Her fascination with Ai generative tools has driven her to employ them in crafting inventive design concepts over the past year. Her work has garnered global recognition and she has collaborated with various institutions and universities, sharing her expertise on integrating AI into the architecture and design processes.